Confused Keyword Determination? It’s How to Get the Best Keyword – SEO is how you place the right keywords for your article or website. Not infrequently, people just know about SEO, but do not understand how to find good keywords for their articles. In fact, without the right keywords, SEO will only be a wasted thing. Therefore, determining the right keywords is mandatory and should be included as a top priority in creating an article or building a website.
Many people are confused in determining keywords, whether it’s because of technical problems or maybe because of something else. Do not let that happen to you.
How to determine good and perfect keywords? Of course, you can not read the minds of others to find out what people are looking for in cyberspace. Therefore, the need for a system to find the right keywords where the keyword will eventually lead to your audience.
Here are some guideline questions you need to follow to determine the right keywords for all the online content you create and distribute.
Have you searched for a reliable keyword source?
Having a reliable keyword source is the most important thing. Because we can not guess what keywords will be used by others. Google AdWords, for example, gives us data about what keywords are used by most people. However, do not just rely on it, you can also use some free tools like Keyword Discovery, WordTracker, or other tools that are able to provide a view of the keywords for your content.
Sometimes you need to target keyword phrase with 1,000 searches per month. However, as often as possible, you should avoid competition with other websites. Therefore, it’s good you choose keywords with the number of searches that is not too big, but also not too little. You can also follow our standards in the Author.id, with more than 50 but less than 30,000 searches. The limits include a reasonable and effective way to get good results from SEO.
How relevant are the phrases you use?
Not funny when you choose the keyword phrase that is not relevant to your content. Just because the keyword is more selected, you then follow the keyword. For example, you want to enter the keyword “e-commerce”. A keyword is arguably too broad. For that, you need to specify by using phrases that are still relevant. For example, “best e-commerce” or “best e-commerce outfit”.
In addition, do not forget to provide natural keywords, which match what you write, not forced. Also, note the correct spelling to ensure that the keyword is indeed readable by search engines.
Do you buy this keyword phrase through paid search?
Getting traffic is easy. One of them is to use services paid search. Many large companies are using paid search services to bypass the SEO research process. Besides being more effective, the traffic you get is also faster up. However, of course, there is a fee you have to pay.
However, you are not prohibited to use paid search services. Combine that with a good SEO strategy to support the stability of traffic. Thus, the upgraded ranking will stay on top, but you can also save on paid search costs by stopping paying when your site ranking has gone up.
Where is your keyword phrase ranking?
Before you start creating content, there’s no harm in knowing how your topic is. Whether the topic is able to get into the top 10 or even away from 199. Use tools like Web CEO, BrightEdge, and SEOmoz to get ranking data. Thus, you do not need to waste time searching for an effective keyword phrase.
How often do your pages mention the keyword phrase you choose?
You can write many details and topics to a content. However, make sure that your keyword phrase enters the content. Do not get just one or two repetitions of your content.
Although keyword phrase density is debatable today, your top priority is to place that keyword into a natural, non-forced sentence. As a default, the Writer.ID team typically includes keyword phrase targets in every 150-200 words. Thus, the emergence of keyword phrase is not too dense and still seem natural.
How much traffic comes in using the keyword phrase?
When you log into web analytics, you may get many keyword data. Find out ranging from keywords used to enter your website to internal search. For example, you find people looking for the best “e-commerce” more often on your website, whereas your keyword has “popular e-commerce” or “tips for being the best e-commerce”. Based on data from the analytics, create a new keyword phrase that is more suitable.
What similar keywords also go to your website?
Usually, there are similar keywords can go to your website. This could happen because some keywords that you unconsciously enter or maybe keywords that are still associated with the keywords sought. For example, you targeted the keyword “best laptop”, while the entry is “best laptop store”. For that, create a new page that contains similar keywords to take advantage of this.
Is there a call to action on the page?
Always give the call to action (CTA) on every page you create. This is to ensure your goal of creating content. What do you offer? What should they do? Give something definite so your audience will understand where your article will take you. Is the goal to be converted into an offer or wants to increase traffic by sharing it with their peers? It depends on you defining the CTA on the page.
Is the inbound link on the page?
If there is an article that is relevant to your new article, give the link page on your new page. The goal is to increase the likelihood of higher search engine rankings. Do not forget to include the link to the keyword phrase that is the same as the destination link. For example, your new article “how to use Google AdSense” has the same phrase as the “Google AdSense benefits” article. Give a link to the phrase so that the audience can proceed to your goal article.
Will the keyword phrase be suitable for future content?
Do not be limited to current usage only. Keep the keywords that you specify can still be used or at least still you can associate with the topics that will be published on your website. The goal is to see if the same keywords you can develop into new keywords with different topics. For that, it needs a mature content planning so you can predict or at least measure how your keyword performs.
Does this phrase keyword go to your domain name?
To further maximize SEO, it helps you to find keywords that are still relevant or at least go into your domain name. Typically, Google will prioritize content that has the same domain name as the keyword.
That’s how you determine the right and perfect keywords for your content. Is the keyword phrase perfect? Be sure to have the right keyword phrase and perfect for SEO implementation is not in vain so you get quite large traffic and well converted.